indeThe architecture of your brand’s journey, from strategic inception, through identity creation, to commanding market presence.

Services Purpose Book Image


01. Strategy

  • Market Research
  • Brand Strategy
  • Brand Positioning
  • Brand Narrative + Tagline
  • Culture Code Conduct
  • Marketing Strategy
  • Campaign Development

02. Identity

  • Identity Design
  • Brand Messaging
  • Art Direction + Design
  • Brand Personality
  • Illustration Design
  • Photography Guidelines
  • Brand Guidelines

03. Activation

Butterfly Logo

“Partnering with simpl. has played an essential role in Butterfly's growth, and we couldn't have achieved it without them.“

Tahlia Carpenter - Butterfly Maternity
4Zero Logo

“simpl. Agency nailed the essence of our brand. On the back of the brand re-launch, we were able to raise significant capital to take our business to the next level.”

Bela Farbas
True Wisdom Logo

"Working with the team at simpl. Agency has been refreshing. They guided me through each stage of the process and now my business is growing online”

Robyn Simon


01. Discovery

We begin with a collaborative deep-dive into your business to gain an understanding your unique challenges and discover opportunities for maturation and growth.

02. Brand Strategy

By delving into the essence of your business and articulating the ‘why’, we create an emotive brand strategy that bridges the gap between you and your target audience.

03. Design

With a clear strategy locked down, we craft impactful brand assets that grant your brand a distinctive and commanding voice, ultimately elevating your business to new heights.

04. Brand Orientation

A brand is only successful if all stakeholders embrace the new strategy. To achieve this, we provide guidance, information, and training sessions to all stakeholders, employees, or relevant teams.

05. Brand Activation

We create, design and produce all communication assets to ensure brand consistency. We can also become an extension of your internal team — all in service of bringing your vision to life.